Fructose messing with the Gene Pool

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ABC’s Steve Austin was kind enough to invite me for a chat on his show this morning. As is usually the case with Steve, he was bristling with the latest news in the world of sugar research. He asked me about a story doing the rounds on the wire last night.

The story suggests that “Human genes remember a sugar hit for two weeks, with prolonged poor eating habits capable of permanently altering DNA”. Being a less that trusting soul especially when it comes to newswire reporting of science ‘breakthroughs’, Steve asked me to dig a little further.
You won’t be surprised to find that the actual study was quite a bit less sensational than the newswire would suggest. But it is I think an important step forward in understanding exactly how bad fructose is for us.
Researchers have known for a little while now that you become more prone to heart disease if the arterial walls become inflamed. They have also known that there are many sources of the inflammation including cholesterol, other fatty acids and blood sugar levels.
This study proves that (in mice at least), the inflammation has a genetic component which permits the inflammation to continue well beyond the hour or two that blood sugar is elevated. In fact, in healthy mice, the inflammation continued for 6 days on average.
Ok but that appears to be just standard operating procedure for the mouse (and presumably human) body. These mice were not diabetic or suffering from heart disease and they were being fed normal diets. The authors noted that they could get the inflamed state to continue by continuing to induce blood sugar spikes.  
Whether this amounts to a genetic change that could be transferred from human generation to human generation is the kind of rampant speculation that only a newswire journalist could sanction based on the (lack of) evidence.
The interesting bit (yes there is one in amongst all this science) comes when you combine these results with earlier studies which showed that sustained high levels of leptin stop the body fixing the inflammation caused by the sugar spike.
And as any reader of Sweet Poison will tell you (you will won’t you?), one of the consequences of eating fructose is that your body overproduces massive quantities of leptin.
So there we have it. We know that fructose messes with your hormones and makes you fat. Study after study has also observed that it is likely to give you heart disease. This latest study may give some real insight into exactly how that happens. 
If further research bears out the journalists’ theories (about passing from generation to generation) it may also mean that (fructose fed) parents may automatically produce children prone to heart disease whether they personally eat fructose or not.

Weight loss shakes do a fat lot of good

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On the first of October, the city of San Francisco became the first US government to ban the sale of cigarettes in pharmacies.  The mayor explained the ban by saying “Pharmacies should be places where people go to get better, not where people go to get cancer”.  And there’s certainly a straightforward appeal to his sentiment but not, of course, if you are Big Tobacco.  Philip Morris has already commenced litigation to have this outrageous affront to free trade struck from the statute books.

We have no need for such comical goings on.  Our far more sensible Pharmacy Society has long espoused a policy of not selling tobacco from places designed for the promotion of good health.  And while the policy is voluntary, compliance is almost universal.  Few Australians would suggest that a pharmacy is an appropriate place for the sale of a substance that undoubtedly causes significant disease and untimely death.

Which makes me wonder why pharmacies in Australia are quite happy to endorse and sell weight-loss shakes.  Only people who had recently joined a monastery could fail to be aware of the concoctions being spruiked by various Shake Peddlers.  These “nutritionally balanced” powdered drinks are intended to replace two meals a day for people wanting to carry a few less spare tyres.  The shakes can generally only be purchased from pharmacies and some only after a ‘consultation’ with a ‘weight-loss professional’.  But there are very few pharmacies which don’t sell shakes of some description with or without the consultation.

The recipe varies a little between brands but the typical shake is one third protein and almost half sugar with just a smidgeon of fat for taste (pretty much powdered milk plus sugar plus multivitamins).  Mixed in accordance with the directions, one meal replacement shake will often contain up to 25g of sugar. 

Many Powdered Milk Purveyors proudly proclaim that their high sugar shakes are good for dieters because of their low GI rating.  A low GI food is one that does not cause the spikes in insulin which some nutritionists believe contribute to weight gain.  They achieve this low GI status by using fructose as the sugar rather than ordinary old garden variety table sugar (which is half glucose and half fructose).

Astute readers of New Scientist magazine will have immediately spotted a problem with this. The 28 June issue reported on a study at the University of California where 33 overweight and obese people were persuaded to try a 10 week diet which was either 25 percent fructose or 25 percent glucose. 

The people on the fructose diet ended up with increased (1.5kg) abdominal fat, higher triglyceride levels (which leads to heart disease) and 20 percent higher insulin resistance (which leads to Type II Diabetes).  None of this happened to the group on glucose.  The sponsor of the study, PepsiCo tried to spin its way out of the result by pointing out that none of their products contain pure fructose.  I guess it’s lucky for the Shake Peddlers that none of them paid for the study because even that feeble attempt wouldn’t have been available to them.

The University of California research is just the latest in a long line of studies which say the same thing.  Those in the know have been quietly distancing themselves from previous recommendations on fructose for a while now.  In 2002 the American Diabetes Association (ADA) reversed its previous advice to diabetics that they should consume fructose. 

The ADA’s new position is that added fructose should be completely avoided. They explain their change of heart by saying that notwithstanding its proven lack of insulin response, “fructose may adversely effect plasma lipids”.  That’s doctor-speak for eating fructose may increase the amount of fat you have circulating in your bloodstream.  And there is no shortage of research which shows that fat in the blood from fructose leads to obesity, heart disease and diabetes.

But what are we to make of the claim that these products have helped hundreds of thousands of Australians successfully lose weight?  The shakes are intended as meal replacements but there are precious few Calories in them.  On average they provide a just 200 odd Calories.  This is about the same as a 300ml Chocolate Milk and about one third of the Calories most people would eat in a meal.   The combined effect of replacing two meals a day with the shakes would therefore be to halve the number of Calories the average person would eat. 

I suspect if any of us replaced two meals a day with a small chocolate milk we might also lose quite a bit of weight, but the extreme calorie restriction would make it a very hard regimen to stick to.  This suspicion is borne out by recent research published in the journal of the American Psychological Association.  The meta-study analysed the outcomes of 31 long term studies of calorie-restricting diets.  They found that most people initially lost 5 to 10 percent of their body weight.  However “the majority of people regained all the weight, plus more.  Sustained weight loss was found only in a small minority of participants, while complete weight regain was found in the majority.”

In other words, Australian pharmacists are now selling a weight-loss ‘solution’ based on feeding overweight people a substance that research consistently shows will make them obese, give them heart disease and encourage diabetes. 

A serving of coca-cola the same size as one of these shakes contains about the same amount of sugar.  But because Coke uses table sugar (only half fructose) rather than pure fructose like the miracle powders, they might find themselves in the unusual position of being the healthier alternative.  You would need to drink almost twice as much Coke to get the same amount of fructose as is in the average weight-loss shake.

Hopefully Coke will spare us the prospect of Kerry Armstrong flogging coca-cola as a weight-loss aid, but it is no less ridiculous than pharmacists selling fructose-laden shakes.  Big Tobacco liked to try it on in the heyday of smoking, but not even they would have had the chutzpah to suggest that cigarettes were a cure to lung cancer.  Yet that’s what is being perpetrated by the Shake Makers every time they suggest drinking fructose will cure obesity. 

The evidence of fructose is in and it’s unequivocal.  It’s time for Australia’s pharmacists to stand back from commercial interest and extend their ban on tobacco sales to include fructose shakes.

Originally posted at Crikey.

Fat Tax

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David Paterson has a big problem.  There are too many fat people where he lives and they are sending him broke.  But he has a solution and his solution marks him out as a pioneer.

David is the Governor of New York State and the problem is that the cost of providing even the limited free health care that he provides (called Medicaid) is blowing out as fast as the waistlines of his constituents.  Medicaid provides free health care to the very poorest of America’s citizens.  To qualify they essentially have to have less than $2,000 in assets, no income AND be a child, pregnant, elderly or disabled.

New York currently spends US$2,283 per person per year on Medicaid.  It’s not much by Australian standards, but it’s more than twice the US national average of US$1,026.  This coming year David expects to spend US$45.4 billion (with a B) on Medicaid.  This is a 51% increase in what was spent in 2000. 

A rapidly increasing part of the Medicaid bill is going towards the treatment of Type II Diabetes, heart disease and the other complications associated with obesity. Nearly a quarter of New Yorkers under the age of 18 is obese and almost half the Medicaid budget is spent on those children.  David’s solution is tax the cause of those diseases.  Here’s what his says:  

“To combat obesity, the budget proposes an additional 18 percent tax on non-diet soft drinks to discourage consumption of beverages that contribute to obesity, diabetes and heart disease, with all of the revenues to be dedicated to health care programs.”

Welcome to the future.  David’s solution to a runaway train is to attach lead weights to the caboose rather than turn off the engine.  It’s a solution first proposed by Dr Kelly Brownell,  director of The Rudd Center for Food Policy and Obesity at Yale in the early 1980s, but now a cash strapped government has finally gotten desperate enough to do it.

David is not alone in his need to do something about the cost of obesity, he is just the first to hit the panic button.  As more and more governments do the maths, you can expect the covers to come of those panic buttons quickly. 

If you doubt that we will ‘solve’ the problem this way here, you need look no further than the Queensland government’s ‘solution’ to the blowout in public dental costs caused by the consumption of sugar.  Did they ban sugar?  No, they mass medicated us with fluoride. 

Likewise, since David is obviously convinced that sugar is the problem, it might have been logical to consider banning it.  But in a move reminiscent of the ‘cure’ for smoking, he decided to tax it instead.

The interesting thing about David’s new tax is that he didn’t target fats.  I guess the sugar industry’s ‘research’ smokescreen about fat being bad and sugar being good ‘in moderation’ isn’t fooling those who have to pick up the tab for obesity.

Pointless Dieting

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As the last of the Christmas pudding subsides from view, many thoughts turn to the inevitable New Years resolution to lose weight.  

Obviously people who’ve read Sweet Poison won’t be too worried. But believe it or not there are a few people out there who are yet to get their copy.  These people may be wondering whether they would be better off joining Weight Watchers or signing up to the local gym.  They need wonder no more … 
Researchers at the University of Missouri have recently published a study where the two alternatives were directly compared over a 12 week period.  What makes the study unique is that they didn’t just focus on the amount of weight lost.  They dug a little deeper to determine exactly what kind of weight was lost.  Was it muscle mass or fat?  The news was not good for either option.
Fifty Eight overweight, sedentary (less then 60 minutes exercise per week) women were randomly assigned to either a group completing a weight watchers program (the largest and oldest diet program in the world) or enrolled in Golds Gym’s weightloss program.
The average participant was 32 years old, had a BMI of 30 (just on the border of obese) and a body fat percentage of 40% at the start of the 12 week program.
The average gym member lost about one kilogram after 12 weeks and the average weight watcher lost four kilos (about 5% of their body weight).  More importantly neither group reduced their percentage of body fat.  Whatever they lost it wasn’t fat (which means it was either muscle or water).  
Neither group improved their cholesterol or triacylglyceride profile. If they were heart attack or diabetes candidates before they started they still were when they finished.
So after 12 weeks of sweating at the gym or attending weight watchers meetings and eating special (and expensive) meals, the end result was exactly … nothing!  Oh except the weight watchers lost some of their muscle mass!
To quote Marilyn Wann, author of Fat! So?, “The very existence of the diet industry is proof of its ineffectiveness. If there were one safe, effective way to lose weight, then the others would be out of business.” … enter Sweet Poison 🙂

Holiday Photo Challenge

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Over at the facebook group, Liz has suggested that it would be a good idea to have a holiday photo challenge for Sweet Poison.  She says people should get snaps of Sweet Poison in the wild.  Liz got the ball rolling with a photo she took at the “Toowoomba Bookcrossers Christmas Meetup”.

Know someone famous? How about a snap of them holding the book?

Going somewhere on hols? How about a snap of the book enjoying a new location?

Take as many as you can and post your photos over at the facebook group. Just to make it interesting, I’ll send a ‘Nothin Sweet About Me’ T-Shirt to the taker of the photo that I like the most.

For those of you unable to make it to the Obesity Inquiry at the Gold Coast a few weeks ago, Hansard have now posted a record of proceedings.  Click Here to access it … gosh I wish I came out in print as eloquently as I thought I sounded on the day …
And one last thing … I’ve started up a Wiki on sugar.  It’s very much a work in progress but the idea is that it will provide one easily referenceable place on the research on various sugars.  It should be a bit easier to use than searching through old blog posts.
Merry Christmas (even if it is your first without sugar) and best wishes of the season to you and yours.
David.

Sugar is addictive

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I rather suspect that you are sitting there saying ‘boy, Gillespie is scrapping the bottom of the barrel with this post – of course it is!’.  But believe it or not until now this has not actually been proven by anybody who counts in the scientific community.

Now a Princeton team has come out with some groundbreaking new work on the exact mechanism of sugar addiction.  Yesterday Bart Hoebel presented new evidence demonstrating that sugar can be an as addictive to lab rats as heroin or crack cocaine.  At the annual meeting of the American College of Neuropsychopharmacology (sounds like fun doesn’t it) in Scottsdale, Arizona, Hoebel reported on profound behavioral changes in rats that had been trained to become dependent on high doses of sugar.
Rats that were denied sugar for a prolonged period after learning to binge, worked harder to get it when it was reintroduced to them. They also drank more alcohol than normal after their sugar supply was cut off.   Watch out for that one – its suggesting that if you go cold turkey on the sugar you stand a chance of becoming addicted to something else.
Anyone who’s ever been on a diet could tell you sugar is addictive. But what’s interesting about this research is that for the first time a very highly regarded research team has proved it.  

These rats were being fed a 10 percent sugar solution, which exactly the same as what you’d find in a soft drink or fruit juice. And they were becoming dangerously addicted to the point of encouraging other more dangerous addictions.

The research showed that when hungry rats binge on sugar a surge of dopamine is provoked in their brains. After a month, the structure of the brains of these rats adapts to increased dopamine levels, with fewer of a certain type of dopamine receptor than they used to have and more opioid receptors. These dopamine and opioid systems are involved in motivation and reward, systems that control wanting and liking something. Similar changes also are seen in the brains of rats on cocaine and heroin.

The researchers were also able to induce signs of withdrawal in the lab animals by taking away their sugar supply. The rats’ brain levels of dopamine dropped and, as a result, they exhibited anxiety as a sign of withdrawal. The rats’ teeth chattered, and the creatures were unwilling to explore their surrounds. Normally rats like to explore their environment, but the rats in sugar withdrawal were too anxious to leave their enclosures.
All of this may well explain the withdrawal period I suffered when I gave up sugar – and also reported by many of the people who have chimed in on the Sweet Poison forums.

 

The Inquiry into Obesity

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Avid readers will know that I was called to give evidence to the Federal Government’s Inquiry into Obesity on Monday.  Since a few people have asked what I said to them, I thought I’d post a copy of my notes (see below).

The members of the Inquiry present on the day were Steve Georganas MP (Chair), Steve Irons MP, Margaret May MP and Amanda Rishworth MP.  All of them appeared to have read at least part of Sweet Poison and each asked some very well informed questions (all of which will eventually be available in the transcript (I’ll post a link when it is).
I guess the key thing I asked that they consider is either a complete ban on added fructose or at the very least, clear cut labelling which makes it obvious how much fructose is in the foods we eat.  I pointed out that the elimination of fructose from our diet would cost manufacturers very little and governments nothing.  But the benefits to us would be enormous.  Fingers crossed that they listened!  
Anyway here’s (roughly) what I said:
In 1910 there weren’t many overweight people – in fact 4 out of every 5 people you’d meet were downright skinny by today’s standards. There was no such thing as heart disease. The medical speciality of cardiology wasn’t even going to be necessary for another 15 years.

Obviously no-one was getting rich selling diets or gym-memberships. There wasn’t even enough interest in diets to start a Woman’s magazine – The first copy of Woman’s weekly wouldn’t be rolling off the presses for another quarter of a century and it would be more than half a century before the first Weight Watcher’s meeting would happen.

By the 1960s the number of overweight people in the population had doubled!

Heart disease was endemic – with two out of every three premature deaths being caused by it. A previously unknown disease – Type II Diabetes had just been identified.

Cardiologists were trained at a rate never seen before for any profession. Medical schools were endowed with fortunes.

Drug companies launched massive research programs with government money helping to grease the wheels.

A new profession was invented. Human Nutrition. And along with it, the mass market diet was invented.

At the urging of the newly minted experts in Human Nutrition we all went on low-fat diets and took up the brand new sport of jogging (never before in human history had it been necessary to run for a purpose other than catching food or getting away from danger).

Huge new industries were created – Having shoes designed for running had never been necessary before. Going somewhere to ‘work-out’ had only previously been necessary if you spent your days at her majesties pleasure in a 3×3 cell.

Food manufacturers made low-fat everything because it sold well. The consumers were doing what the experts said to do. Eating low-fat and exercising lots. We ate even more breakfast cereals and drank more juice and coke because none of these things had the devil fat.

We did what the experts told us – we started having Skinny Latte’s. We stopped our children drinking milk at school because it was high fat. We stopped having bacon and eggs for breakfast – we drank orange juice and we made sure our kids had plenty of juice to drink at school – we switched our kids and us from high fat sausage rolls and pies to low fat dried fruit and muesli bars – we worked out at the gym – we got personal trainers and bought sport shoes – we made our kids exercise more at school (with the assistance of Nestle Milo) – we pilloried McDonald’s and made them introduce low-fat options and we created a whole new kind of fast food outlet – the low-fat sandwich bar (Subway) – which still sold Coke in 1 litre buckets.

And all of that had the effect of doubling the number of obese people again and accelerating the rate of associated health problems.

Obesity – once a disease of old age and high living – is now affecting younger and younger slices of the population. Now the skinny guy is the odd-man out in most rooms.

Type II diabetes is taking over as the new killer.  And our health systems are collapsing under the weight of treating the complications of weight-related diseases that simply did not exist just 40 years ago.

Is there an elephant in the room?

In the 90s the Drug Companies that had gotten rich from cholesterol lowering drugs started looking for a ‘cure’ to obesity and Type II diabetes – our continuing fatness had made those very worthwhile targets for investment dollars.

For decades there had been grumbling by researchers that couldn’t prove that feeding rats fat made them fat but could prove that feeding them sugar not only made them fat but gave them heart disease, type II diabetes, fatty liver disease and testicular atrophy. Recent human studies have backed up these findings in spades.

Important new appetite related hormones were discovered and what emerged from two decades of work was a scientific consensus as to how we digest food and how our appetite control system works.

They found:

We are designed for equilibrium. Like all other animals, we won’t get fat unless something is broken about our appetite control system.

When we eat fat and protein a hormone is released by our gut that tells us to stop eating when we’ve had enough.

When we eat carbohydrates a different hormone is released by our pancreas that does the same thing.

That is true MOST carbohydrates – but there is one that doesn’t trip either appetite control switch – FRUCTOSE.

Now that on its own wouldn’t be such a big deal if we didn’t eat much fructose. Worst case we eat a few more calories than our brains thought we did.

Unfortunately our bodies don’t just ignore the fructose – our livers are blindingly efficient at converting it to fat! Before you even finish the glass of apple juice, the fructose in the first mouthful will be circulating in your bloodstream as fat.

Ok – so that’s a little worrying but still not a big deal if we don’t eat much fructose.

In 1860, our primary source of fructose was from the occasional bit of ripe fruit (and if they were very lucky – some honey). At most that amounted to 1kg of fructose per person per year.

Today almost 15% of the average Australian’s daily calorie intake comes from fructose! – a substance that our body does not detect as food and which is converted immediately to fat.

But it gets worse – the drug company researchers found that if you put that much fat in your arteries you mess up the appetite control system for the foods that do trigger it.

The hormones which tell us when to stop eating no longer work. If we’re not told to stop, we keep eating and overproduction of hormones destroys our pancreas and gives us Type II Diabetes.

So not only is fructose undetected and turned to fat it actually increases the amount of other food we can eat. This is why our average daily calorie intake has increased by 30% in the last three decades.

Fructose is a perfect storm if the desired outcome is obesity, heart disease and Type II diabetes.
The miracle is not that we all became overweight and sick. The miracle is that we are not all dead in the face of the incessant fructose doping.

So what should be done? What can be done?

The quickest and easiest solution would be a regulation that requires the clear and unambiguous labelling of the fructose content of all foods or even better, a complete fructose ban.

Do this and the obesity epidemic would be cured with the stroke of a single legislator’s pen.

Fatbook?

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If you subscribe to this blog for hard hitting research then you’ll be sadly disappointed by this post.  This is an update on goings on in general.  Hard hitting research will follow in a day or two (on Xylitol and its brothers).

Steve Austin from ABC – Statewide QLD asked me to drop by on Tuesday to talk about my theories on fluoride.  Long term readers will know that I think fluoride (in the water supply) is an unnecessary and dangerous ‘fix’ for a problem which could be much more effectively eliminated by banning fructose.  I’ll post a more thorough diatribe on that point shortly (really, I will).
Over at the Sweet Poison forum Crystal scolded me for using such a backward method of communication and suggested I try facebook … so I did.  I created a page where sugar haters can share photos, tips and generally chat … cruise over and take a look when you get a chance and don’t be shy about joining in!
I’ve also been busy preparing my speech to the Obesity Inquiry.  The hearing is tomorrow morning (Monday) at the Gold Coast … more details at the Sweet Poison home page.  For anyone who can’t convince their boss that tomorrow is a good time for a quick trip to the Gold Coast, I’ll post a copy of my notes afterwards.
Oh and … no news yet on Diabetic Living … hmm … time to ramp that one up I think … stay tuned.

Big Sugar gets tricky

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Lyn and Ron spotted something a little strange a few weeks ago.  They were leafing through the November/December issue of Diabetic Living magazine when they came across a full-page advertorial for fruisana Fruit Sugar.

Having just finished reading Sweet Poison, they were quite naturally gobsmacked.  Diabetic Living is a magazine from the Better Homes & Gardens team targeted at folks with Diabetes.  It is full of recipes and tips for living with Diabetes apparently including a recommendation that they should eat powdered fructose instead of sugar.
The advertorial is full of gems like this:
Just because you’re watching your weight or managing diabetes, you don’t have to miss out on the sweeter things in life.
If you or or your child has diabetes, up to 30-40g of Fruisana Fruit Sugar can be eaten (in place of sucrose) daily.
Elsewhere in the magazine, the editorial team use the powdered fructose to make some ‘mini corn meal, almond and blueberry friands‘ (whatever they are).
Naturally, I thought that the editors of a magazine which is bought by 43,000 diabetics and read by 198,000 people should be aware that they are promoting a substance which is proven to be harmful to everyone but especially to diabetics.  So I immediately dashed off the following email to the editor:
Julia,

On page 103 of your Nov/Dec issue there is a full page advertorial for fruisana fruit sugar. The advertorial positions this added fructose product as a suitable addition to the diet of a person suffering from diabetes.

In 2002 the American Diabetes Association (ADA) reversed its previous advice to diabetics that they should consume fructose.

The ADA’s new position is that added fructose should be completely avoided. They explain their change of heart by saying that notwithstanding its proven lack of insulin response, “fructose may adversely effect plasma lipids”. That’s doctor-speak for eating fructose may increase the amount of fat you have circulating in your bloodstream. And there is no shortage of research which shows that fat in the blood from fructose leads to obesity, heart disease and diabetes.

I ask that you stop publishing advertising from fructose manufacturers. I would also like you to publish editorial information concerning the ADA statement of position and the research on which it was based.


Cheers
David Gillespie
I had to wait almost two weeks but I finally got a reply.  Well, when I say a reply, I mean I got an email from the ‘National Advertising Manager‘.  I still haven’t heard from the editor.  This is what she had to say.  It’s quite lengthy so I’ve highlighted some interesting bits:

Dear Mr Gillespie,

Thank you for your feedback dated 13th November 2008. We have investigated the information you provided and discussed your concerns with our health professional team. We have confirmed that Fruisana is in fact safe for people with diabetes and we have provided information to support the decision, as sourced from the American Journal of Clinical Nutrition 2008. These findings are detailed below.

All sugar substitutes, including Fruisana, are deemed safe for human consumption by the Food Standards Australia New Zealand (FSANZ). Most of the fructose scare is around large doses of fructose. Large doses are found primarily in consuming large amounts of diet style products, and particularly consuming large amounts of sucrose (sucrose is glucose and fructose together). Our body then breaks it down into glucose and fructose. The biggest concern of fructose is when manufacturers add high fructose corn syrup to products to lower its Glycemic index but keep the sweetness. Fruisana is not corn derived (corn syrup). The American Diabetes Association is recommending companies to not use high fructose corn syrup to sweeten food.

As you can see from the paper below shown below, a safe level of fructose per day is considered between 25g and 40g per day. We only included one recipe using Fruisana, which recommended 2 mini muffins per serve, which gave 16.5g of total carbohydrates, 6.7g sugar and 4.5g fructose, well below the safety amount. All fruit and vegetables contain fructose naturally, for example, one apple contains around 12-15g of fructose per medium apple.

Fruisana is considered safe in Australia for general consumption for people with and without diabetes. It is part of the GI symbol program which is run by Sydney University, Diabetes Australia NSW and JDRF, and has to fit into a strict criteria as well as being low GI. There is a lot of research showing the benefits of low GI foods, and Fruisana has a lower kj content making it beneficial for weight management.

In large doses, all sugar substitutes would be considered unsafe, including fructose. We recommend everything in moderation. The amount we used in our recipe was well within the limits.


[She then pastes in an abstract of this journal article]

We appreciate you taking the time to express your concerns. It is our commitment to readers to ensure that everything appearing in Diabetic Living is accurate and the products we promote are safe for people with diabetes. All advertising, particularly food products, must go through a thorough screening before being allowed to book. Your email was taken very seriously and we can assure you that Fruisana, when consumed in moderation, is safe for people with or without diabetes. Thank you again for your feedback.

The journal article that she relies upon was published in the November issue of the American Journal of Clinical nutrition.  It does indeed say that it is safe to consume fructose in the amounts the advertorial suggests.  There are however a few itty bitty problems with it, most of which were pointed out in a highly critical editorial analysis of the article which appeared in the same issue of the journal.  They are:

  1. The study is a highly selective overview of 42 of the 3,331 available studies on fructose ingestion;
  2. The meta-analysis was seriously flawed in that it involved comparing randomized and nonrandomized studies of differing designs, mixed populations (diabetic and nondiabetic, lean and obese), different control diets (including some sucrose-based diets that contained fructose), different study durations, and limited endpoints; and
  3. Most damning of all, the authors were paid to do the study by Danisco Sweeteners. Danisco is one of the world’s largest sugar products manufacturers, with an annual turnover of $5.5 billion (AUD). Danisco is also the manufacturer of Fruisana.
It really does look to me like Big Sugar is starting to go the way of Big Tobacco.  Not content with hiding behind the likes of Kerry Armstrong, they are now creating ‘research’ to show we should all be eating ‘poison’ and even better than that, we’ll be healthier for it!  
Naturally I have written back to the editor pointing all of this out and asking her to reconsider her advertising manager’s position on fruisana.  I am yet to receive a reply.  If I do, I’ll post it here for your enjoyment.

The Definition of Insanity

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I know I’ve been a bit quiet on the blog this week but I’ve been busy getting my mug in other media.  Greg Cary (4BC) kindly had me on again yesterday to discuss flouride.  Well really it was to discuss the fact that, but for sugar, we wouldn’t need to be discussing flouride.

I’ve also been working on a piece for the Australian which appeared today.  In it I talk about many of the concepts discussed in Sweet Poison and then start getting pushy for a change in Government (and manufacturer) behaviour.
It appeared on page 14 in the Health Section.  If you prefer your paper on a computer screen you can see it (without the pretty artwork and picture of me) online.  Here’s the first few paragraphs (just to give you a feel for it):

IF the definition of insanity is to continue doing the same thing and expect a different outcome, then as a society we are not only getting fatter but crazier.

Governments spend a fortune on programs that tell people to eat less fatty food and exercise more in order to lose weight, while consumers fork out ever-increasing amounts on gym memberships, packaged meals, books, magazines and the advice of experts. Despite decades of this kind of activity we are now fatter than at any other time in history.

There is, however, a glimmer of hope. Nestle, one of the largest purveyors of sugar-filled food, has voluntarily reduced the sugar content on some of its most popular foods. The move, reported last week in The Australian, is aligned with current scientific research which points to a single substance, fructose, as the culprit behind the obesity crisis (fructose is the sugar in fruit, and one half of table sugar).

A cynic might regard Nestle’s announcement as jumping before being pushed. But on any measure, a reduction in the sugar content of some of the largest offenders is not bad news and should be viewed as a pointer to a solution which may be easier, faster and cheaper than anything previously proposed or imagined.